About me.

Nice to meet you.

Hi, my name is João Diogo, I’m Professional with over 13 years of experience in marketing, product, technology, innovation and strategy. Solid experience managing high-performance teams in marketing and digital products, with proven results in revenue generation and project delivery.

I have a marketing bachelors degree, a MBA, also some design and product formations. See all my info at Linkedin. I’m interested about all kinds of IT projects and design, especially how can empathy help to solve any kind of problem.

Digital Products

As a Digital Product Manager I oversee the entire lifecycle of a digital product, from inception to launch, growth and maturity. I act as a mediator between users and technical teams, communicating consumer needs and translating those needs into new product features for the design team, always focusing on improving experience and revenue.

Growth Management

As Growth Manager, my role is to Identify, develop and optimize acquisition channels, whether organic or inorganic, to drive revenue growth. Analyzing marketing data and user feedback to help create new marketing and product strategies.

UX, UI & Discovery

Organization and facilitation in design thinking discoveries to solve complex problems and generate inputs for roadmap design of technology projects.
Mapping of personas, journeys and collaborative prototyping of projects with users. Application of SUS, heuristic evaluation and discussion groups.

Development of low, medium and high fidelity prototypes, with micro-interactions, design specs and responsiveness.

Portfolio.

See my work.

What my partners say.